Category: Community

With a blowout victory already under their belt for the 2021 season, the Lake Wales Highlanders are gearing up for a huge season – and Caliber is thrilled to cheer them on as a proud sponsor!

The black and orange had a big start with a 26-0 win against Winter Haven. Caliber employee and Highlander player TJ Pierstorff says the community is in for an exciting year of Friday night lights.

“Our team has been working non-stop this summer to make sure we’re in the best shape possible both mentally and physically. We want to keep our momentum up going into our next few games – and it really makes a difference when we have fans cheering us on in the stadiums and local businesses supporting us. Football is extremely important to this community, and it means they world when they show up for us.”

As both a high school student football player and Caliber employee, TJ finds many similarities between working at the wash and playing on the field.

“I’ve always been taught that teamwork is the key to success, both on and off the field. At Caliber, our team highly values working together. Management fosters a supportive environment for our team, which allows us to grow and celebrate our successes together. It’s the same on the football field- we are stronger together than we are apart. When one of us wins, we all win- and that’s the mentality that’s so important in these team environments,” said TJ.

It’s that team mentality that TJ has been taught since a young age – he started playing when he was 11 years old in 6th grade. TJ has played several different positions in his career, including defensive end, defensive tackle, offensive tackle, nose guard, and center. He says football means the world to him, as his father won two state championships as a coach and also played in high school.

“The Lake Wales program has definitely changed my life. I was lucky enough to get the opportunity to play with some of my best friends. And there were also a few of the older, more experienced players who would always be there for me when I needed it, and those bonds translate on the field,” said TJ.

Caliber is honored to support our Highlanders as a 2021 Banner Level sponsor. If you are interested in learning more about their upcoming season or would like to see a schedule, you can check it out here.

If you are interested in learning more about Caliber sponsorships and fundraisers, send us an email at info @ calibercarwash or reach out on social media – we’re always excited to support our local community!

Caliber is excited to sponsor the 2021-2022 Forest High School Football and Cheerleading team! We’re a proud supporter of our local community schools and look forward to what this season has to bring for the Ocala area.

As the birthplace of Caliber’s owners and home to our flagship wash, Ocala holds a special place in the history and journey of Caliber. We are thrilled to be able to support a program that brings our community together while also enriching the lives of our future athletes and leaders. With several Forest alumni currently on staff at Ocala, we’re proud to back the talented Wildcats in their upcoming season.

“The Wildcats Football and Cheerleading programs helped shape me into the person I am today. As a former football player, the strong leadership skills and work ethic I learned through being on the team has given me the chance to be successful in all areas of life. I’m proud to say I’m a Wildcat alumnus and can’t wait to see what this season has to offer!” said Caliber employee Johnny.

With the season kicking off mid-August, the Wildcats are in for an exciting season on the field competing with surrounding schools- all to bring them to the top. If you want to check out a game, you can find their schedule here.

At Caliber, we’re committed to serving and supporting our local communities and schools. This year, we’re proud to announce our sponsorship with the Palatka High School football team!

As the 2021-2022 season comes to a start in early August, Caliber will cheer on the Panthers as they go head-to-head with surrounding schools to fight for a championship title. Caliber employee Rhett is a former student at Palatka High and says support from students, community members, and local businesses makes all the difference.

“As a current/former Panther, I have seen first-hand how the community support keeps our teams and activities going. Everyone in the area looks forward to Friday night lights. It’s a time for our members to spend time together and experience comradery over a mutual love of sports and supporting our local schools,” said Rhett.

If you are interested in cheering on the Panthers, you can check out their schedule here.

Caliber is proud to fundraise for and sponsor local schools, community events, and organizations. For more information, visit our fundraising page.

At a young age, Brooke Storer knew what she wanted to do. Racing was a family tradition, and Brooke was ready to carry that torch.

“I started racing go karts at 7 years old. My dad, uncles and grandfather all raced so I wanted to carry on the tradition,” said Storer.

In 2021, Caliber Car Wash partnered with Brooke to help support the Florida natives racing career. In turn, her support for Caliber has garnered far-reaching impacts as she takes the stage at racetracks across the southeast.

“Caliber Car Wash has been great to partner with, [at] every Caliber location the staff is extremely helpful and friendly. It’s the only car wash I trust to take my vehicles to,” said Brooke.

Brooke’s story is a unique one, and her success has captured the attention of thousands of fans, racers, and other sponsors. After starting racing at the age of seven, Brooke quickly became a well-recognized name in the racing world. At 12-years-old, she picked up six race victories in her first season. Just a few years later, at the young age of 14, Brooke became the youngest female to ever qualify and start a 100 lap Super Model Late Feature.

Today, Brooke is a successful racer with multiple championships and feature wins to her name. She’s had the chance to travel across the country doing what she loves, and was even given the chance to join the 2019 NASCAR Drive for Diversity Program. As a young racer, Brooke is proud of the wins she already has under her belt.

“I currently have 5 wheelman wins and every one of those is a big accomplishment with such a stacked field. I have over 150 feature wins,” said Storer.

And Brooke is not ready to stop. Just as our Caliber teams work day and night to make the best possible experience for our customers, Brooke spends her days training, working and always getting ready to win that next big race. As for what keeps her going, Brooke says it’s simple.

“My family, partners and fans are my biggest motivation. They give me the opportunity to do what I’ve loved since day one.”

Brooke has always kept her family close to her heart, and credits her dad as one of the major influences in her life. Even when she’s not working, you can find Brooke hanging out with her dad in the shop, working on her race car.

“He has stuck by my side through every step of my career. From karting, pro trucks, super late models, pro late models, late model stocks and late model sportsman cars,” said Brooke.

It’s that support that Brooke says is so vital in the racing world. As a young woman in a typically male-dominated career, she says it’s all about who you surround yourself with. Brooke wants young women everywhere to know that anything is possible, and has some advice for those that are looking to get started in a racing career.

“Young women need to have a very strong support system around them every step of the way. As well as confidence. Confidence is key in this industry,” she says.

Like Brooke, Caliber Car Wash is also striving to break stereotypes with female leadership exceeding industry standards. Caliber has more than double the amount of female leaders than the industry average and we’re proud to support drivers that have similar values. Caliber’s commitment to diversity drives quality washes just as Brooke’s confidence shows on the racetrack.

Brooke’s talent and support system have continued to catapult her racing career leaps and bounds as she heads into her future. When she’s not on the track, you can find Brooke hanging out with her dog, Nikita. She also enjoys working with her partners and sponsors.

As a partner with Brooke, Caliber is proud to support her as she takes the next steps in her racing career. If you’re interested in learning more about Brooke Storer, you can check out her website, Facebook or Instagram. And stay tuned to both Brooke’s and Caliber’s social accounts for a variety of giveaways and free washes.

From classic and antique cars, to those custom rides, the Emerald Coast Headturners have it all.

As a part of Caliber’s community outreach, our team is excited to sponsor the upcoming “Cruisin’ the Beach” Car Show, hosted at the De’france Indoor Flea Market in conjunction with the Emerald Coast Headturners and StreetPredatorzFWB.

Periodically, the Emerald Coast Headturners hosts car shows that benefits a local organization and brings together community members for a weekend of classic, custom, and antique cars. This month, the event will be held in Fort Walton Beach on Saturday, May 22 from 9AM-2PM. The event will include raffles and trophies for over 18 different categories, including some free car washes at Caliber. Steve Coates, Vice President of the Emerald Coast Headturners, says the group is thrilled to bring together the local car community and work with the fellow car group StreetPredatorzFWB.

“We are excited to bring the two organizations together for the first time locally. We are hoping to turn this into an annual event and only grow the message for the cause. We are expecting approximately 150 cars from all makes and models from classic to new age,” said Coates.

The Emerald Coast Headturners are proud to be a community organization that prides themselves on local outreach. The proceeds from this car show will go to a local charity organization called Sleep Heavenly Peace. This organization helps build beds for kids whose parents can’t afford them, giving the children a chance to have a warm place to sleep so they can focus on school and other activities in their life. If you want to sign up, you can buy early registration tickets here for $25.

As a newer car club, the Emerald Coast Headturners are hopeful to continue to host community events to bring all car-lovers together. The Headturners organization was founded 10 years ago, and it was built around the Fast and Furious motto of “family.” The organization is actually a worldwide club with chapters all over the United States, a few in Germany, and potentially a future one in Japan. As a military member of the US Air Force, Coates has been part of the organization for many years.

“As military members of the US Air Force, we move a lot based on mission requirements. I was stationed in the Washington DC area from 2016 to 2019 and during this time, I became a member of the District [Headturners] Chapter and eventually helped to start up the Maryland Chapter,” said Coates.

When Coates moved back to the Panhandle, he wanted to continue to grow the Headturners brand and showcase his love of cars. That’s when he decided to start the Emerald Coast Chapter, just a few years ago, and the group grew tremendously within a few months. Because of their location in the Panhandle, many of their members are part of the military or dependents/spouses of military members. Coates says it’s extremely important for their chapter to get rid of the negative connotation surrounding car clubs and showcase their family values.

“We want to be the most noticeable vehicles around town in a positive way,” said Coates.

Other members say they don’t know where they would be without the organization.

“Headturners (HT) was one of the best things that’s happened to me. I’ve made more friends, who have quickly became family. I’ve gotten closer to two of my friends who have recently joined the group as well as found other car enthusiast that share the same passion,” said Headturners member Joseph. “HT isn’t just a name, it’s a family. I couldn’t thank these guys enough for all the smiles and memories they’ve helped me gain.”

The Car club has been part of other community events, including the Christmas parade for the Air Force Enlisted Village. Coates says it was a huge success, as many of those residents had not left their home since the COVID-19 pandemic.

“The smiles we provided were priceless, in my opinion and the feedback we received was outstanding. We have been asked to come back for the Memorial Day Parade and the Christmas parade again,” said Coates.

With a growing organization, the Emerald Coast Headturners say they are excited for future growth and opportunities to bring the local car community together. And the club’s members reiterate that family values are a core principal for the organization to create that local unity.

“HeadTurners isn’t just a car club, we are a family. As a club we all look out for each other, build each other up and help one another grow. We all share a common passion, a bond, that can’t be broken,” said member Nathan.

If you are interested in joining, you can search your local area for chapters near you on Instagram. If there isn’t a chapter, you can check out their Facebook page here.